Country

Italy

About Us

About Us

AVANT TOI is an Italian luxury fashion house renowned for transforming knitwear into wearable works of art. Founded in 1994 by creative director Mirko Ghignone, the brand pioneered an innovative approach to cashmere through hand-painting techniques, experimental treatments, and artistic craftsmanship.

Produced by Liapull Srl, a family-owned company established in 1955 in Genoa, AVANT TOI combines traditional Italian textile expertise with contemporary artistic expression. The brand is internationally recognized for its distinctive hand-painted cashmere garments, knitwear, accessories, footwear, and home collections.

Today, AVANT TOI continues to blur the boundaries between fashion and art, offering exclusive collections that celebrate craftsmanship, individuality, and creative freedom

Brand Philosophy

AVANT TOI is built on the belief that fashion can become a form of artistic expression. Through innovative dyeing, hand-painting, and textile experimentation, each piece is designed to be unique, celebrating craftsmanship, creativity, and the emotional connection between art and clothing.

Contact Information

Contact & Inquiries

AVANT TOI works with retailers, buyers, media professionals, stylists, and industry partners worldwide.

Wholesale & Buying

For wholesale inquiries, seasonal buying appointments, showroom visits, and retail partnership opportunities.

Email: buying@avant-toi.com (if directed through the buying office or sales campaign contacts)

Press & Media

For editorial requests, interviews, fashion features, press materials, and event invitations.

Showroom & Sales Campaigns

For collection previews, appointments, and sales campaign information.

General Information

For brand inquiries, customer assistance, and company information.

Company: Liapull Srl
Address: Via Fra' Vincenzo da Fiorenzuola 76, 16127 Genoa, Italy
Phone: +39 010 868 1780
Website: www.avant-toi.com

For additional inquiries, buyers, media professionals, and retailers may also submit requests through THE TALENTNEST contact form.

Contact Form







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